What is a fractional SEO expert?

A fractional SEO expert is a senior SEO who owns your organic growth part-time, for a fraction of the cost of a full-time hire. You get director-level judgment and hands-on execution without adding headcount. Same ownership as a full-time SEO lead — scoped to what your company actually needs.

How is this different from an agency or a freelancer?

Agencies sell deliverables: audits, links, a set number of posts. Freelancers execute tasks you spec and manage. I own the outcome instead. I decide what to fix, what to invest in, and what to ignore — then I make it happen. You don’t manage me, and you don’t get a checklist.

Fractional SEO vs. a full-time hire?

A full-time SEO hire costs $80k–150k+ a year, takes months to find, and is hard to evaluate if you’re not an SEO yourself. Fractional gives you senior judgment now, at a fraction of that cost, with no hiring risk. For most 2–30 person companies, a full-time SEO is too early — and leaving organic to chance is too expensive.

What does fractional SEO cost?

More than a cheap retainer, far less than a full-time hire. The exact number depends on your site, your market, and how much execution you need from me versus your own team. We scope it on the fit call — you’ll know the cost before you commit to anything.

Is fractional SEO good for small businesses?

Yes — if the business is profitable, has an offer people already search for, and organic is a channel that matters. That’s exactly who this is built for. It’s not a fit for pre-revenue startups, weak offers, or anyone shopping for the cheapest SEO they can find.

Is this a fit for early-stage startups?

It’s built for B2B and SaaS companies of 2–30 people with product-market fit and a proven offer. If you’re pre-PMF, SEO is usually the wrong place to spend — I’ll tell you that on the call rather than take your money.

Where can I hire a fractional SEO consultant?

Right here. Book a fit call and we’ll find out in 30 minutes whether this works for you. Wherever you hire, look for someone who has owned sites themselves — built them, broken them, recovered them — not someone selling templated audits.

Fractional SEO Expert

Fractional SEO ownership for founders.

You don’t need an agency, a freelancer, or a full-time hire. You need one person who owns organic — and has the judgment to decide what to fix, what to invest in, and what to ignore.

Book a fit call See how it works

Since 2018 · 50+ domains · Sites grown to ~1M visitors · 500+ pages shipped

Keyword researchContent auditsOn-page SEOInternal linkingInformation architectureSearch intentContent strategy

The short answer

A fractional SEO expert is a senior SEO who owns your organic growth part-time — the judgment of a full-time SEO lead, without the full-time hire.

Founders get stuck choosing between two bad options: hire SEO too early, or leave organic to chance. Both are expensive. One burns runway on headcount you can’t evaluate. The other hands your best compounding channel to luck.

There’s a third option: someone owns it. Embedded, ongoing, accountable for the result — with judgment earned from doing the work on 50+ domains, not from theory. That’s what I do.

Who it’s for

I work with profitable founders who have a real, searched-for offer — and don’t want to manage SEO themselves.

This is for you if

Profitable B2B or SaaS company, 2–30 people
A real offer people already search for
A live website and belief in organic as a channel
One customer is worth $10k–50k+ to you
You don’t want to manage SEO yourself

This is not for you if

Pre-product-market-fit startups
Weak or unproven offers
No budget for organic
“10 posts a month” buyers
Cheap-SEO seekers
Orgs where organic isn’t a key channel

How it works

I embed as your SEO and content owner. Ongoing. You get decisions and execution — not a checklist, and nothing to manage.

Fit call

We talk for 30 minutes. I look at your site, your offer, and your numbers. If organic can’t move the needle for you, I’ll say so.

Audit and decide

I dig into your site and your market. Then I decide what to fix, what to invest in, and what to ignore. You get a clear point of view, not a 60-page template.

Own the roadmap

I run SEO and content ongoing: keyword research, content audits, on-page, internal linking, IA, search intent, strategy. I work with your writers and devs, or bring my own.

Compound

We measure, prune what doesn’t work, and double down on what does. Organic growth that stacks month over month. Zero management overhead for you.

Proof

I’ve done this work since 2018, across 50+ domains — including sites grown to ~1M visitors, and one from zero to ~100K a month in under 7 months.

2018

Doing SEO u0026 content since

50+

Domains worked on

~1M

Monthly visitors grown to

500+

Articles u0026 pages shipped

~15

Client accounts, ever

Hands-on, recently

Content pruning and traffic recovery after core updates
Backlink acquisition that moves rankings, not vanity metrics
AI-assisted content workflows and AI search visibility

Why so few accounts

Depth, not volume. I keep the client count low on purpose, so every account gets real attention and real decisions. I won’t claim hundreds of clients — the edge here is how deep I go on the few I take.

FAQ

Straight answers. If your question isn’t here, ask it on the call.

If organic should be a growth channel, someone should own it.

Thirty minutes. I’ll look at your site before we talk. If it’s not a fit, you’ll leave with an honest read anyway.

Book a fit call